About Us

We're a team of experienced advisors dedicated to helping small businesses thrive. Our mission is simple – to empower you to reclaim your time, reduce stress and reignite your passion for your business.

Team collaboration via video call

Our Core Purpose

"We build businesses that beat the odds and thrive."

As a Certified Women- and Black-Owned Business Enterprise, we understand the unique challenges facing underrepresented entrepreneurs. We're committed to providing the support, expertise and partnership you need to create a sustainable, thriving business that works for you, not the other way around.

Our Story

Stingray Advisory Group was founded because we believe that every small business owner deserves access to expert guidance and hands-on support, without the overwhelm that often comes with managing day-to-day operations.

Over the past 10+ years, we've supported more than 305 small businesses, logging over 10,000 hours of direct client work. Our team brings 30+ years of combined expertise in marketing, financial management and strategic planning.

What sets us apart is our commitment to doing more than just advising – we partner with you in action. We don't just create plans; we implement them alongside you, providing education, support and accountability every step of the way.

Women-Owned Business Enterprise (WBE)

Certified by the Women's Business Enterprise National Council

Black-Owned Business

Certified by the U.S. Black Chamber of Commerce

12 Years in Business

Over a decade of proven results and client success

10,000+ Hours of Support

Extensive hands-on experience with small businesses

Our Core Values

These values guide everything we do and shape how we partner with our clients.

Reliability

We Show Up and Follow Through

We keep our word by being present, responsive and dependable. Whether it's checking in or providing updates, as a trusted partner, we prioritize clear communication and follow-through in everything we do.

Teamwork

We Collaborate to Succeed Together

The best results happen when we work together. We collaborate, stay curious, ask questions and share our knowledge within our team, with our clients and in our community partnerships to help us all thrive.

Honesty

We Respectfully Speak Up, Even When It's Hard

Integrity is about more than telling the truth – it's about having real, candid conversations. We say what needs to be said, even when it's hard and we expect the same in return.

Respect

We Meet People Where They Are

Respect is about more than being polite. We listen, value different perspectives and boundaries and always remember that time – ours and others' – is a resource worth protecting.

Creativity

We Think Bigger and Bolder

We don't follow paths – we create them. We think outside the box and embrace originality. By staying open-minded and always learning, we push boundaries so that we can create meaningful and lasting impact.

Meet Our Team

Our experienced advisors are here to partner with you every step of the way.

LN

Leandra Nisbet

Founder & Owner

Leandra has over 15 years of expertise in leadership, sales and marketing. She earned her BBA and MBA from Davenport University. Leandra is actively involved in the community, serving on boards, councils and committees.

Leandra Nisbet
DC

Danielle Covert

Financial Coordinator

Danielle is patient with an eye for detail. She enjoys solving puzzles and creating Excel sheets. With years of financial management experience and a BA from Grand Valley State University, she is passionate about helping those around her.

Danielle Covert
GW

Gary Wong

Digital Content Strategist

Gary is a graduate from San Jose State University. With a dedication to continued growth, he brings hands-on experience in marketing and leadership to each engagement. He is always seeking to make a positive impact in his field.

Gary Wong
MU

Mariolga Urdaneta

Digital Branding Specialist

Mariolga uses the most suitable digital marketing approaches to help businesses grow and reach their goals. Combining data with a touch of creativity, she supports companies by generating success-focused strategies and messaging.

Mariolga Urdaneta

Ready to Work Together?

Let's discuss how we can help you build a business that thrives.

Get in Touch